Search Engines: Submission to 1158 search services by "professional
Internet promoter"?
It is your aim to register your website with as many search
engines as possible? In this case, all the offers by free or fee-charging
promoters must be very tempting...
The Internet is very much like "real life": there are
many offers out there that relieve your purse without doing anything
else for you! This is particularly true for all web promoters that
promise to register your website with hundred if not thousands of
search engines.
Do not get lured by promises such as "Registration with 1158
spider engines by professional web promoter"! How could the
"web promoter" know 1158 spider engines if there are much
fewer in the world? Here, like is not compared with like. On the
Internet, there are thousands of so-called free-for-all link lists
and that is what most of the above 1158 "spider engines"
appear to be. Registration in such lists is of absolutely no value
to you and might even irreparably damage your image! (See also FAA
Link Lists)
Dubious promoters bank on the ignorance of their customers. Please
also read the interesting article of a search engine company.
There are three groups of such "web promoters":
- providers that offer registration "free of charge":
here, there might be no money involved but you nevertheless often
pay a price: you must place the promoter's ad banner (or other
links) on your site. Some offers are advertised as "free",
but actually charge a fee in the end.
- Web promoters that are targeting "quality": their
services are not free. Most promoters also submit your site to
a few real search engines, but also include it in useless FFA
lists.
- Promoters that offer free services but actually only intend
to sell you something else and normally register your website
only in numerous FFA lists.
Some promoters actually tell you that the registration is very
time consuming that, as they do not charge money, it is only "fair"
that you accept their banner! This rather sounds as if the poor
fellow was spending hours in front of his computer submitting your
website manually to search engines. The reality is very different:
if the website is atually submitted at all, this is done by means
of scripts or programs, and takes not more than a few minutes.
Particularly clever promoters promise you that they will improve
your website so that it will always appear on the first page of
a sarch result. This sounds rather tempting, as it is a known fact
that the first 20 matches get all the attention, even if a search
result page is hundreds of pages long. However, there is nobody
in the world who could actually manage this! All that is possible
is to try to get the best possible ranking for a website by using
all legitimate methods and tricks combined with a thorough knowledge
on the particularities of a specific search engine. However, whether
this "ranking optimization" brings your page to position
1 or position 1,230 is impossible to predict.
Such dubious offers are again normally combined with the request
to place their banner on your site. All that is achieved is you
ending up carrying free advertisement for the "promoter"
without receiving anything valuable in return! It is often the case
that these "promoters" don't bother registering your website
at all(although they might even send you a log). Alternatively,
they might only add you to useless free-for-all link lists. Also,
there is a real danger that your website will be banned by a search
engine as a result of multiple submissions carried out by such a
free "promoter". The submission of your website is such
an important element of a successful presence on the Internet that
it is imperative that you are at all stages in full control!
The best protection against dubious offers is common sense! Whenever
you come across "free super offers", ask yourself why
a person would work free of charge for you!
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